Every January, millions of people hit the ground running with lofty health goals. Some chase steps. Others slash calories. Many count days, streaks, or weigh-ins.…
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Category: Advice to Personal Trainers
Strength, Not Streaks: Resistance Training as the Real Resolution and Missing Link Between Motivation, Muscle, and Momentum
Every January, fitness professionals see the same pattern repeat itself: renewed motivation, lofty goals, and genuine optimism that this year will be different. And yet,…
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Winter Workouts for Fitness Clients
The month of December comes laden with holiday excitement. Whether families come together to celebrate Christmas, Hanukkah, or Kwanzaa, everyone feels the magic in the…
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Green Nutrition: Plant-based Protein
As more and more nutrition experts extoll the virtues of plant-based meal plans, many weight-training athletes find themselves searching for adequate sources of protein, many…
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Empowering Fitness Clients Towards Self-Efficacy and Resilience
Coaching plays a key role in guiding individuals on their journeys towards personal and professional growth. At the epicenter of this process lies the concept…
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Tracking Progress Beyond the Scale: New Metrics for GLP-1 Clients
In the era of GLP-1 medications, it’s easy to fall into the trap of celebrating every pound lost. But if you’re a personal trainer working…
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Online Personal Training: What You Need To Know
The popularity of online personal training is growing, leaving some confusion about it in its wake. Here, we’ll define the role of an online personal…
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Fitness Marketing: Building a Personal Brand that Resonates Today’s Clients
The concept of fitness branding involves defining and communicating what makes a personal trainer or coach’s approach to health and movement distinctive and unique. A…
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Nitrates and Beetroot Juice: Keys to Exercise Performance Advantage
In recent years, nitrates have enjoyed a meteoric rise in popularity, promising game-changing performance enhancement for athletes and fitness enthusiasts looking to gain a competitive…
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Coaching for Adherence and Consistency, Not Just Performance
As personal trainers and coaches, we can consider ourselves in the “behavior change business”. We often encounter clients who struggle with consistency, who possess the…
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Progressive Resistive Overload Training for Clients with Hypothyroidism
Thyroid dysfunction can significantly affect one’s ability to engage in physical activity. Personal trainers who work with a variety of clients may encounter individuals living…
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Simplifying Periodization Training for Any Audience
For the general population, the term periodization refers to a manner of resistance training in which the individual and/or their trainer varies aspects of the…
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