Every January, millions of people hit the ground running with lofty health goals. Some chase steps. Others slash calories. Many count days, streaks, or weigh-ins.…
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Every January, millions of people hit the ground running with lofty health goals. Some chase steps. Others slash calories. Many count days, streaks, or weigh-ins.…
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Every January, fitness professionals see the same pattern repeat itself: renewed motivation, lofty goals, and genuine optimism that this year will be different. And yet,…
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As the fitness industry continues to evolve, personal trainers are increasingly becoming more than just exercise professionals; they are becoming essential members of multidisciplinary healthcare…
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Among the most influential contributions to psychology and economics is the finding that “losses loom larger than gains.” Kahneman and Tversky’s (1979) Prospect Theory demonstrated that individuals…
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Pricing is one of the most challenging business decisions for personal trainers, both at the beginning of their career and throughout it. While joining a…
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Fit Pros, are more and more of your clients using saunas for post-workout recovery? Have you ever wondered what the difference between a dry sauna…
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As I’ve mentioned up to this point in this series on GLP-1 agonist medications and fitness, we’re in a new era of body recomposition. The…
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Hypertrophy training is a workout program focusing on the enlargement of skeletal muscle using high volume (reps and sets) with minimal rest. Even if your…
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There’s a question more and more personal trainers are starting to hear at the end of a training session or over coffee after a client…
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As the popularity of GLP-1 receptor agonists (GLP-1 RAs) continues to surge, particularly among clients seeking medically supported weight loss, personal trainers must evolve their…
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The quest to understand what makes an athlete excel lies at the heart of every competitive endeavor. Genetics, commonly thought of as the “blueprint of…
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It’s important to realize the five components of fitness in personal training to have a view of a client’s starting fitness level. These components of…
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