Although the foundation of personal training is, at the heart of it, about the people we interact with and train, we can’t ignore the business…
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Category: Personal Training Business
How Personal Trainers Can Build Clientele Without Spending Money
Building personal training clientele without spending money is possible by using some creative approaches. A little time and focused energy will boost your training business.…
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The Importance of Networking in the Fitness Industry: What Personal Trainers Should Do
Networking is a valuable tool in any business, such as tech, salesforce, education, and especially so in personal training. Merriam-Webster defines networking as “the cultivation…
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Fitness Branding: Considerations for Creating a Strong Brand
Whether you are building a new company, trying to promote your personal brand, or want to re-evaluate the fitness business you’ve had for years, being…
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Scope of Practice for the Fitness Professional: Massage Therapy
It’s not uncommon for fitness clients to request massages or trigger point release from their personal trainers. Personal trainers have a thorough understanding of the…
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Medical Scope of Practice for the Personal Trainer: Guidance for Medical-Related Issues
Is there a such thing as a medical scope of practice for a personal trainer, or do we need to be sensitive to how best…
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Scope of Practice for the Fitness Professional: Counseling Clients and Mental Health
Fitness clients aren’t just clients; they are individuals who are juggling many responsibilities and fulfilling multiple roles in their lives. It’s not unusual for a…
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Promo Items and Merchandise for Your Fitness Business
Whether you are looking to grow your fitness business, get your name out in your community, or have swag on hand for your clients, personal…
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How Naturopathic Medicine Can Alleviate Pain Or Chronic Symptoms
Naturopathic doctors can be an asset to a personal trainer’s network, especially when it comes to working with clients that suffer with chronic pain. Chronic…
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Scope of Practice for the Fitness Pro: Upselling Products and Services
Personal training is a business. Therefore, a large part of personal training is selling your services to potential clients. If you don’t effectively recruit new…
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Scope of Practice for the Personal Trainer: Romantic Relationships with Clients
It’s common for personal trainers and their clients to develop close relationships. A trainer often transitions from a coach and role model to a confidant…
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How to Conduct a Quality Personal Training Consultation
The beginning of the year brings a flood of new gym enthusiasts, which means trainers are up to their ears in new member consultations. This…
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