As with any profession, there are misconceptions and misperceptions of what it’s like to actually be a professional in a specific field. It’s easy to…
READ MORE
Category: Personal Training Business
Gym Membership Deductions Personal Trainers Should Know
“Is my gym membership fee tax-deductible?” This inquiry pops up more often than one would think and personal trainers can be prepared to answer. Before…
READ MORE
How to Raise Rates and Retain Clients
As a fit pro, how many times have you needed to raise rates because our rent or lease payment went up, or to accommodate for…
READ MORE
Exercise Equipment Servicing Checklist: Cleaning and Maintenance
Investing in exercise equipment is an investment in our business as personal trainers. If home equipment is cared for properly, it can last a decade…
READ MORE
Five Tips for Gym Owner Success
In 2020, the US fitness industry revenue dropped by a whopping 58%. This is one of the primary reasons why every entrepreneurial personal trainer should…
READ MORE
Best Personal Training Software and Platforms
As most personal trainers have been forced out of in-person training for most of 2020 discovered, an abundance of online and remote training apps and…
READ MORE
Real-Life Skills Transfer to Personal Training
Transferable skills refer to those actions that we can apply across various industries and roles. Whether we acquire these skills from working in another gym,…
READ MORE
The Customer Journey: What is It and How Can It Boost Your Business?
When marketing your business, it is essential to understand that there is a beginning, middle, and future of your client’s experience with you. In order…
READ MORE
Energy Vampires: How to Handle Clients That Drain Your Life Force
A career in personal training is no doubt far more challenging than most ever expect it to be, and one of the biggest reasons for…
READ MORE
How to Start a Fitness Podcast
Podcasts are one of the quickest growing opportunities for fitness professionals to share their knowledge and expertise. Over 50% of Americans report listening to podcasts,…
READ MORE
The Importance of Personal Trainer Professionalism and Communication in the Fitness Industry
Professionalism and communication may well be the most important qualities distinguishing truly successful certified personal trainers from unsuccessful ones. After 20 years in the fitness…
READ MORE
Important Elements of Group Fitness Class
Group fitness is a fun and growing part of the health and exercise industry. Such settings offer a unique opportunity for socialization, group support, and…
READ MORE